Networking is a vital way to promote yourself as an artist. If you gather enough contacts with other artists, you will gain many opportunities for interacting with larger, well known artists which create a much more professional image for yourself. This will encourage people to employ you or if you network with the right people they may even offer you a commission themselves.
An excellent way of networking is to create a selection of social media pages such as a Facebook page or a Tumblr. A blog site such as Tumblr is excellent for getting the artwork itself noticed as it's a very visual social site. On the different side of the social media spectrum, there is Twitter. As the messages you can create only have 140 characters, you're not exactly going to be able to create a whole gallery, however most of the artists that I love have a twitter. Because of the short messaging system, it's easy to send them a quick "tweet" & its easy for them to reply. Therefore its a really great way of connecting & making friends with artists you admire. Thanks to Twitter I have met many artist friends in different fields such as gaming & YouTube illustrators.
| Glass work by Jenny Barker |
Assessing the situation for the brief is also a vital part of the criteria when making artwork for a client. This piece was also considerate of its environment as she chose the blue tones to match the colour of the water but also she placed it in an area where it would reflect off the water to create a subtle sparkle.
It's not as common to create an illustration & to suit off physical environment but the same thought process can be applied. You need to research the client & the meaning of their company, the audience you are designing for & the subject matter itself to really create an in-depth design. Furthermore, by researching this much into a piece, you are able to expand your idea generation which will enable you to have a lot more variety to work with.
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